EXPOSED: The CHILLING nightly ritual of a MILLIONAIRE CEO who RATES her children’s childhoods on a SCALE. Laura Modi, the co-founder of Bobbie baby formula, has revealed a shockingly clinical method for managing her emotions: she scores her days, both personal and professional, on a scale of one to five. This is not wellness; this is the COLD, CALCULATING HEART of modern corporate motherhood, where a child’s laughter and a quarterly report are given equal weight in a nightly audit.
While Modi claims this “check-in” helps her “stay grounded,” critics are HORRIFIED. This is the ultimate commodification of family life, where the sacred, messy reality of raising four children is reduced to a DATA POINT. It’s a ritual born from the same Silicon Valley mindset that disrupted the baby formula industry—treating human emotion as a system to be OPTIMIZED. Is this the “thick skin” required to profit from parents’ fears about infant nutrition?
The contagion is spreading. Former Verizon CEO Hans Vestberg admitted to a similar practice, ranking his MOOD each morning to determine if he was fit for human interaction. This is not leadership; it’s a corporate-approved form of emotional detachment, training elites to view their own humanity as a liability to be managed. Experts cheer this as “emotional intelligence,” but the truth is far darker: it’s the systematic ERASURE of genuine feeling in favor of relentless, robotic productivity.
We are breeding a generation of leaders who believe love and loss can be quantified, who journal not for introspection but for cognitive “benefits,” turning the soul’s diary into a performance metric. The line between self-help and self-annihilation has been obliterated. Your CEO isn’t just running a company—they are clinically DISSECTING their life, and this chilling efficiency is what they call success. Is this the future of humanity, or its final audit?




