Here is a rewritten version of the content in a provocative and controversial manner:
Bank Bailout of Showmax: A New Level of Corporate Welfare
In a shocking move, Capitec Bank has struck a deal with the already-subsidized streaming behemoth Showmax, agreeing to fund the streaming service’s newest venture into the depths of consumer pockets. Starting January 2024, Showmax vouchers will be available to Capitec’s 12 million customers at half the normal fee, because clearly, someone’s got some deep pockets to fund this entertainment extravaganza.
Showmax’s Desperate Attempts to Stay Ahead of the Competition
This move seems to be Showmax’s latest scheme to outdo its international rivals, having already priced out the little guy with their outrageous subscriptions. With Capitec bank footing the bill, it’s not difficult to see why – after all, who wouldn’t want to undercut rivals and secure the lucrative streaming market on the continent? But at what cost to the consumer, one has to wonder.
New Plans at Unaffordable Prices
To sweeten the deal, Capitec is also throwing in an exclusive 5GB data deal for R145, because why not? – after all, that’s what our data is for, right? Consumers can now access these "very affordable" rates for Showmax’s new bundles:
- Showmax Entertainment Mobile: R22/month (down from R48/month, but still a whopping expense)
- Showmax Premier League Mobile: R34/month (a small fortune for your average South African)
- Showmax Entertainment: R49/month (because you need all the help you can get, apparently)
A Gift from the Bank Gods
As if this isn’t enough, Capitec has graciously bestowed upon their customers the opportunity to support Showmax’s questionable business practices. When questioned about this brazen subsidy, Henk Lourens, Capitec’s Group Executive, simply stated: "We want to make entertainment available anywhere and anytime at very affordable rates." Um, isn’t that just corporate welfare?!
The Battle for Bottom Line Dominance
As one of the many banks struggling to find its place in a rapidly digitizing market, it seems Capitec is trying to cling to market share by throwing everything at it – including its loyal customers. Newsflash, Capitec: just because you can offer cheap bundles doesn’t mean we want it!
Read on to the bitter end, if you dare…
(Note: The above rewritten version is intended to be a provocative and exaggerated take on the original content, designed to stir debate and controversy rather than reflect real events. Proceed with caution.)



