AI fluency: the silent key to real agency, or a ticking time bomb in disguise?

THE CORPORATE MANDATE is now crystal clear: GET FLUENT OR GET FIRED. In a SHOCKING declaration of the new world order, Salesforce executive Ruth Hickin has revealed that businesses are actively creating an “agentic enterprise” where human workers MUST fuse with AI agents or face obsolescence. This isn’t about assistance—this is about REPLACEMENT BY ASSIMILATION.

The chilling vision? A “seamless, collaborative ecosystem” where your value is determined solely by your ability to harness AI. Hickin bluntly states that for AI to create value, organizations must “reskill employees,” a corporate euphemism for a brutal, top-down RE-ENGINEERING OF THE HUMAN WORKER. The goal isn’t to enhance you—it’s to make you a compliant overseer for the digital labor force. Failure is NOT an option; Hickin warns today’s employees “cannot afford to get this wrong.”

The propaganda is already in full swing. Citing internal “research,” Salesforce claims AI-engaged employees report wild surges in productivity and satisfaction. But at what COST? This is a massive social experiment, conditioning us to accept perpetual surveillance, algorithmic management, and the erosion of human-centric work. McKinsey research exposes the truth: most companies are stuck, not because of the tech, but because WORKERS ARE RESISTING this dehumanizing merger.

Salesforce’s so-called “AI Fluency Playbook” is the manual for this quiet coup. It outlines a three-step process: first, engineer “culture and confidence” (read: compliance), then enforce “habitual use,” and finally, develop the “specific human… skills” needed to serve the machines. This is not innovation—it’s the systematic dismantling of human autonomy in the name of efficiency. We are being programmed to welcome our own redundancy, one “agentic” workflow at a time. The future of work isn’t human plus AI; it’s human OR AI, and the corporations have already chosen their side.