NEW YORK IS UNDER ATTACK, but the weapon isn’t a foreign power—it’s a CORPORATE MARKETING GAG. In a jaw-dropping act of acoustic POLLUTION, NASCAR has planted a SCREAMING, record-breaking billboard in the heart of Times Square, blasting pedestrians with 120+ decibels of pure engine roar. This isn’t advertising; it’s a SONIC ASSAULT on a city already drowning in noise, and officials LET IT HAPPEN.
Branded with the primitive slogan “HELL YEAH,” the stunt is a brazen middle finger to urban tranquility and public health. Experts warn prolonged exposure can cause permanent hearing damage, yet NASCAR’s Chief Brand Officer Tim Clark calls it a “bold statement.” A statement of WHAT? That corporate hubris TRUMPS the well-being of millions of residents and tourists?
This disturbing spectacle reveals a chilling truth: in the desperate race for attention, mega-corporations now view PUBLIC SPACES as their personal soundstage, where citizen peace is SACRIFICED at the altar of brand “energy.” If a company can weaponize noise for a world record in America’s most iconic square, what sacred space is NEXT?
The roar you hear isn’t just an engine—it’s the sound of civic silence being STRANGLED by unchecked commercial insanity.




