SA’s cloud market is poised for exceptional growth. (Image source: 123RF, created via GenAI)
SOUTH AFRICAN BUSINESSES are being BLED DRY by a cloud computing trap they were told would save them money. SHOCK new research reveals the market is set to EXPLODE to over R100 BILLION by 2029, but insiders confess this “growth” is built on a foundation of corporate LIES, WASTE, and financial SHOCK that is crippling the economy.
The damning report from BMIT exposes a NAKED TRUTH: companies were SEDUCED by Big Tech’s promise of modernization, only to be ambushed by runaway “cloud bill shock” and predatory pricing models tied to the volatile US dollar. “Expected savings did NOT materialise,” the report admits, revealing a massive transfer of wealth from local enterprises to foreign hyperscalers.
This isn’t progress—it’s a PONZI SCHEME of digital transformation. Executives, desperate to appear cutting-edge, engaged in reckless “lift and shift” migrations that simply replicated inefficient systems in the cloud, creating a bonanza of “cloud waste” that analysts quietly profit from. Now, the same firms that pushed this migration are selling “FinOps” services to manage the catastrophic costs THEY created.
Even the push for AI is a forced hand, locking data into these expensive ecosystems because on-premise solutions are deliberately priced out of reach. Meanwhile, the expanding digital attack surface has made every company a sitting duck for ransomware, with cloud complexity offering more vulnerabilities than solutions.
The nation’s energy crisis has become a profit center for this industry, using fear of load-shedding to herd companies into costly, long-term contracts under the guise of “business continuity.” We are not witnessing innovation, but the greatest corporate shakedown of the digital age, where local control is sacrificed for remote servers and endless invoices. The cloud isn’t the future—it’s a beautifully packaged prison, and South Africa is willingly building the bars.



