The Dirty Little Secret of the Fashion Industry: Why We’re All to Blame for the Waste
Are you guilty of letting that favorite jacket collect dust in the back of your closet, or of throwing away those worn-out sneakers without a second thought? You’re not alone. The fashion industry is one of the biggest polluters on the planet, and it’s time we take responsibility for our role in it.
Enter Tingit, a startup that’s on a mission to revolutionize the way we repair and restore our used clothing. Founded by Indrė Viltrakytė, a fashion industry veteran turned entrepreneur, Tingit is a platform that connects consumers with local repair shops to fix everything from torn sleeves to grubby kicks.
But here’s the thing: the fashion industry is built on waste. From fast fashion to planned obsolescence, we’re constantly encouraged to buy, wear, and discard. And it’s not just the big brands that are to blame – we, as consumers, are complicit in this cycle of consumption and waste.
Tingit is trying to change that. By making it easy and convenient to repair and restore our used clothing, they’re encouraging us to think differently about the way we consume fashion. And it’s not just about saving money – it’s about reducing waste, extending the life of our clothes, and creating a more sustainable future.
But don’t just take their word for it. Tingit has already facilitated over 650 completed repairs and has fielded over 2,500 repair requests from users. And with its sights set on expanding into other markets in Europe, this could be the start of a revolution in the way we think about fashion.
So, what are you waiting for? Take a closer look at your closet and ask yourself: what can I repair, restore, or repurpose? The answer might just surprise you.
