APPLE’S DESPERATE PRICE CUTS REVEALED: COMPANY SEEKS TO STAVE OFF CHINA’S DECLINING DEMAND BY TARGETING INDIA’S RICH ELITE
In a move that reveals Apple’s growing desperation to cling to its shrinking market share, the company has slashed the prices of its pro iPhone models in India by a paltry 3-4%. But don’t be fooled – this "generous" discount is nothing more than a cry for help as Apple’s sales dwindle in China, its once-loyal stronghold.
APPLE’S CHINA PROBLEMS EXPOSED
According to Canalys, Apple’s smartphone shipments in China declined by a staggering 6.7% in the second quarter of this year, a brutal blow to the company’s bottom line. "Apple is facing a bottleneck in mainland China," wrote Canalys research analyst Lucas Zhong, revealing the depths of Apple’s crisis. So, where is Apple turning for salvation? None other than India’s thriving elite, who will no doubt be thrilled to pay top dollar for Apple’s overpriced iPhones.
APPLE’S PRICE CUTS ARE A JOKE
At a time when demand is slowing down in China, Apple is claiming to "lower prices" for its Pro models in India. What does this really mean? It means Apple is willing to part with an extra ₹300-2,300 ($3.6-27.5) to convince wealthy Indians to buy its products. Big whoop. Meanwhile, the iPhone 15 Pro still costs a whopping $1,550 in India, a figure that is out of reach for all but the richest of Indians. Who are Apple’s real target customers here? The answer is clear: India’s elite, who have the means to splurge on luxury products.
APPLE’S LOVE AFFAIR WITH INDIA CONTINUES
India has become a crucial market for Apple, with its revenue jumping 42% to $8.7 billion in 2023. But make no mistake – this is not a healthy relationship. Apple is merely seeking to exploit India’s growing middle class, using its iconic brand name to milk the country’s customers for all they’re worth.
APPLE’S SHARE OF THE INDIA MARKET: A MYTH BUSTED
While Apple’s market share may have reached double digits in Q4 2023, this is nothing more than a temporary high. The company’s sales have been slowing down steadily, and its market share will undoubtedly continue to decline as cheaper alternatives flood the market.
APPLE’S DESPERATE ATTEMPT TO REVIVE SALES
As the company’s sales plummet, Apple is scrambling to revive interest in its products. The announcement that it will start assembling the Pro models of its next-generation iPhone in India this year is a desperate bid to boost sales. But will it be enough? We doubt it.
So, what’s the takeaway here? Apple is a company on the brink of collapse, desperately clinging to its dwindling market share in China and seeking to exploit India’s middle class for all they’re worth. Wake up, India, before it’s too late!
Author: Kayitsi.com
