The Real Intent Behind Uber’s “Wildlife Adventure”
Get ready for the ultimate form of environmental exploitation as Uber Technologies launches Uber Safari in South Africa, where you can pay a cool US$200 (R3 400) for a chance to gawk at some of the last remaining wild animals on this planet, all while the real beneficiaries are the ride-hailing company’s greedy executives.
The company claims that this new venture is part of their “Go Anywhere” series, but what they’re really doing is capitalizing on the suffering of endangered species and the devastation of the natural world.
So, for the low price of $200, you can experience the thrill of driving an Uber-branded vehicle through the Aquila Private Game Reserve, with the opportunity to see some of South Africa’s “Big Five” animals (while secretly wondering if these animals will even be around for your grandchildren to see).
The True Cost of “Adventure”
And don’t forget to shell out an extra fee for the “experience” of being driven through the wilderness in a noisy, pollution-spewing vehicle, while the very existence of the natural world is being auctioned off to the highest bidder.
The Real Winners?
The true winners here are not the animals, nor the environment, but the people at Uber who will rake in the profits from this ill-conceived venture.
And who knows? Maybe if enough people shell out $200 for this “experience”, they’ll even convince themselves that they’re supporting conservation efforts. But don’t be fooled – the real motivation behind Uber Safari is nothing more than greed and exploitation.
