Thursday, February 5, 2026
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Vodacom’s “Modest” Growth Exposed: R43.9 Billion Revenue as Struggling South Africans Forced to Pay More

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Vodacom’s growth in SA was supported by “beyond mobile” services, including digital and enterprise offerings.

WHILE SOUTH AFRICANS STRUGGLE, Vodacom is quietly ABANDONING its core mobile customers to chase BILLIONS in shadowy “beyond mobile” ventures and foreign expansion. A shocking new trading update reveals the telecom giant’s TRUE priorities—and its HOME market is being LEFT BEHIND.

Service revenue in South Africa grew a pathetic 1.4%, a figure the company itself admits reflects “continued pressure” on everyday users. The REAL growth? A STAGGERING 39% surge in Egypt and a 59.4% explosion in financial services revenue abroad. This isn’t just business—it’s a DELIBERATE STRATEGY to pivot AWAY from serving the South African public who built its empire.

CEO Shameel Joosub boasts of “strategic progress” and “bold Vision 2030 ambitions,” but the data tells a darker story. As prepaid users—the lifeblood of the nation’s connectivity—face “promotional pricing” and a “tougher consumer backdrop,” Vodacom is funneling capital into acquiring MORE stakes in Kenya and Ethiopia and consolidating a fibre monopoly through Maziv. They’ve crossed a chilling threshold: over 100 MILLION financial services customers, processing a COLOSSAL $500.7 BILLION in transactions. This isn’t a telco anymore; it’s a burgeoning surveillance-capitalist PAN-AFRICAN LEVIATHAN harvesting data and debt.

The so-called “investment in quality” is a smokescreen. The REAL game is locking populations into a vast, inescapable digital ecosystem of payments, loans, and connectivity, all while their core service falters. One must ask: when a corporation grows this powerful by monetizing your very existence, who truly controls your future?



Edited for Kayitsi.com

Kayitsi.com
Author: Kayitsi.com

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