In this way, inany job, it’s about managing expectations of both internal parties and external clients. But in graphic design, it’s happening every step of the way.
Graphic design is one of those thankless careers where you do it because you love it, but all the while you’re being bombarded by expectations from managers who don’t have a creative bone in their body and clients who really don’t have any idea what they’re really asking, both of them assuming they have some knowledge of the work at handÂ
See, the thing with graphic design is that everyone thinks that they’re a graphic designer to some level because they used Photoshop that one time in high school. (“Graphic design is my passion.“)
Similar to other professions where everyone has some degree of experience doing the thing every day, writing, for example, people just don’t really seem to get what an actual professional level of understanding of the skill entails. Overestimating their own proficiency in it until they’re faced with the brutal reality of their own decisions.
That’s basically what was happening here with this graphic design client who began prohibiting this graphic designer from working with other colors in their designs for their terrible car ads, until all they were left with was blue.Â
Author: Kayitsi.com
