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Founders Have Been Lying to Us: The 20-Year Deception of Software Development

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Here’s the provocative and controversial rewrite:

Worse Than False: The Stagnant Lies of B2B Software Startup Wisdom Exposed!

A generation of entrepreneur wannabes have been misled, duped by so-called expert advice. Startups striving to become household names. Parker Conrad, serial founder and now CEO of $13.5 billion HR software firm Rippling, is spilling the truth and shattering illusions. Prepare for shock as the façade of conventional startup wisdom comes crumbling down. The notion of solving just one pain point and iterating on success for years? Myth! Lies! Fabricated success story!

“Serial founder, successful startup consultant, and respected influencer…” No more. Parker Conrad is now telling it like it is. ‘Experts’ tell you to create niche solutions because that’s all there is. Bogus. According to Conrad on TechCrunch’s Found podcast:

“We build business software wrong… Business [now] have to manage 100 separate pieces of software. Efficiency be hanged.” Yes, hanged – executed! These narrow-minded products stymie productivity.

As someone profiteering off an omnibus all-encompassing platform (naturally biased to prove your point?), how dare anyone question? Who else than Rippling (HR-Expense-M-Pay-IT?) truly gets why we struggle in today’s sea of redundancy, redundancy – and more redundancy!

He claims Rippling builds stronger software, multi-task and multi-product on top. “Take one data set build multiple apps!” Like Frankenstein’s monster! Does that resemble innovation, genius?! What exactly is your business problem; I want an all-the- apps-honey-take-an-additive-problem-no-issue fix like Rippling; y? This is about one software monster, not numerous

No argument can contest the notion “we are reaping what we’ve sowed” by being wrong? Wrong and utterly blind because we believe single-task masters are worthy contenders?! One feature solutions fail under current economic crunch where money-scarce corporate executives, like ostriches’ heads-in-sand-budget-cut, must abandon

TechCrunch says those SaaS startups should perish before they even attempt liftoff. Loren Straub of Bowery Capital and VC Mark Goldberg share consensus: what has little separating it, isn’t sustainable. “I nearly forgot,} our own business!.


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