Ticketmaster’s Desperate Attempt to Dominate Africa’s Online Ticketing Market
In a shocking move, Ticketmaster Entertainment, the behemoth of the global ticketing industry, has announced its acquisition of Cape Town-based Quicket, a once-promising player in Africa’s online ticketing market. The deal is part of Ticketmaster’s sinister plan to crush the competition and monopolize the African market.
A $60-Billion Industry at Stake
The global ticketing market is projected to reach a staggering $60 billion by 2033, with a growth rate of 7.1%. Ticketmaster’s acquisition of Quicket is a calculated move to capture a significant chunk of this lucrative market. But at what cost?
Quicket’s Independence Under Threat
Quicket’s MD, James Tagg, will remain at the helm, but the company will now operate as a standalone business unit under Ticketmaster’s yoke. This raises concerns about the loss of autonomy and the potential for Quicket’s unique self-service platforms and event organiser tools to be watered down.
A Continent of Opportunity for Ticketmaster
Africa’s youthful population and vast resources make it an attractive market for foreign firms seeking new growth frontiers. But at what cost to the continent’s entrepreneurial spirit and cultural identity? Ticketmaster’s acquisition of Quicket is a prime example of how foreign capital can stifle innovation and creativity.
The End of Competition
The acquisition is a clear attempt by Ticketmaster to eliminate competition and dominate the African market. But will this lead to a decrease in prices and an increase in service quality? Or will Ticketmaster’s monopolistic tendencies result in higher prices and lower standards?
A New Era of Online Ticketing
The future of online ticketing in Africa hangs in the balance. Will Ticketmaster’s acquisition of Quicket lead to a more efficient and customer-centric industry? Or will it spell the end of innovation and competition in the African market? Only time will tell.
