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WhatsApp’s Betrayal: Killing the Messenger, One Expensive Text at a Time.


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WhatsApp’s Shocking Rate Hike: The Dark Side of Business Communication

In a move that’s sure to ruffle feathers, WhatsApp Business is about to jack up its rates for businesses – and it’s not just a small increase. The company is slashing rates for utility messages, which are basically just automated responses, and jacking up rates for marketing messages, which are the lifeblood of businesses.

The Four-Category Con Game

WhatsApp’s new rate structure is based on four categories of messages: Marketing (read: spammy offers), Utility (read: automated nonsense), Authentication (read: annoying password resets), and Service (read: customer inquiries that are just a waste of time). But don’t be fooled – these categories are just a way for WhatsApp to squeeze more money out of businesses.

The Great Rate Hike of 2023

Starting August 4, utility rates will plummet, while marketing rates will skyrocket. And if you thought this was bad, just wait until October 4, when marketing conversation rates will get even more expensive. This is the first rate hike since WhatsApp started charging category-wise, and it’s a clear sign that the company is prioritizing profits over people.

The Global Gamble

But here’s the kicker: WhatsApp’s rates vary wildly depending on the country. In India, for example, marketing rates are going up by a whopping 8%, while utility rates are dropping by 67%. This is a clear example of how WhatsApp is playing countries against each other to maximize its profits.

The Spam Epidemic

And let’s not forget the elephant in the room: spam. Over the past year, users have been bombarded with an increasing number of WhatsApp messages, resulting in a spam epidemic. But instead of taking responsibility for this mess, WhatsApp is just trying to make more money off of it.

The Ultimate Con

So what’s the real motive behind WhatsApp’s rate hike? Is it to protect users from spam, or is it just a way to rake in more cash? The answer is clear: it’s the latter. WhatsApp Business is now a major contributor to Meta’s revenue, and this rate hike is just the latest example of how the company is willing to do whatever it takes to keep the profits rolling in.

The End of WhatsApp as We Know It

As the rate hike takes effect, businesses will be forced to adapt – and that means more spam, more automated responses, and more waste. It’s the end of WhatsApp as we know it, and it’s a dark day for the future of communication.



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