So long as social media remains popular, we can expect eateries of all types to go viral. It can be a huge benefit to any coffee shop, ice cream spot, or even food truck to discover the power of the internet. If anything, perhaps restaurants will have to steel themselves for the realities of having incredible food. If they get discovered, it’ll be a double-edged sword. Owners will have to decide for themselves how they’ll welcome the hype, should it arrive. Or if they might instead keep their aesthetics plain and their food unphotogenic in order to ward off the influencer crowd.
One “food snob” wrote about the experience of lining up for viral food, finding the whole experience vapid. After waiting for food for 90+ minutes, they finally got into a restaurant to buy a viral baked potato. Worst of all, they described the potato as just “mediocre” and added that since their baked potato was loaded up with sauces and cheese, it wasn’t particularly tasty at all. It would photograph well, but that clearly came at the expense of the dish’s actual taste.
At the end of the day, only you can decide if you want to try a restaurant that’s been hyped on TikTok. You might decide that you’re the kind of person who never waits in lines for food, no matter how appealing it might look.
You’ll find that if you just wait a few months, or go at an odd time of day, you can still try that food without all the hoopla. Instead, you could try another eaterie, which might have excellent food that’s still photogenic enough for a TikTok video.
Who knows? Maybe by exploring food options off the beaten path, you could create the next big viral moment for a restaurant all by yourself.
Author: Kayitsi.com
