California’s Desperate Attempt to Keep AI from Stealing Hollywood’s Soul
In a last-ditch effort to cling to the dying art of human acting, California Governor Gavin Newsom has signed two bills that are nothing short of a pathetic attempt to stifle innovation and protect the interests of the aging Hollywood elite. The two bills, AB 2602 and AB 1836, were pushed by the Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) and are part of a broader effort to regulate AI in the entertainment industry.
Bill AB 2602: A Desperate Attempt to Control the Use of Digital Actors
The first bill, AB 2602, bars companies from using digital versions of performers in projects without their explicit consent. But this is just a thinly veiled attempt to maintain the status quo and prevent companies from creating more efficient and cost-effective productions. Newsom’s signing of this bill is a clear attempt to placate the demands of SAG-AFTRA and its aging members, who are desperate to cling to their relevance in an industry that is rapidly changing.
Bill AB 1836: A Protectionist Measure to Block the Use of Digital Replicas
The second bill, AB 1836, requires entertainment companies to obtain permission from the families or estates of deceased performers before creating digital replicas of them. This is a clear attempt to block the use of AI technology and prevent companies from creating new and innovative content. The bill’s proponents claim it is necessary to protect the "likeness" of deceased performers, but in reality, it is just a protectionist measure designed to maintain the grip of the old guard on the industry.
Gavin Newsom’s Insincere Praise
In a video posted to his Instagram, Newsom praised the signing of these bills, claiming that they will "make sure that no one turns over their name, image, and likeness to unscrupulous people without representation." But this is just empty rhetoric designed to appease the interests of SAG-AFTRA and the Hollywood elite. In reality, these bills are just a desperate attempt to hold back the tide of progress and innovation in the entertainment industry.
The Death Knell for the AI Industry in California
The signing of these bills may be the final nail in the coffin for the AI industry in California. With SB 1047 still pending on Newsom’s desk, the future of AI innovation in the state looks bleak. The industry has until the end of September to lobby for a veto, but it may be too little, too late. California’s protectionist measures will only serve to stifle innovation and drive the industry away, leaving the state behind the curve.




